One-time branding project
A complete brand you can hand to anyone
A brand is more than a logo. It's the colors, fonts, photos and voice that make people recognize you before they read your name. Brand Development builds the whole thing, plus a guide and templates, so every website, post and flyer looks and sounds like you.
Brand Development
$1,200
One-time project. Klarna, Afterpay and PayPal Pay Later available.
- Discovery
- Brand direction
- Custom logo
- Color palette
- Typography
- Brand guide
Questions first? Book a free call
This is for you if...
- Your website, social posts and printed pieces all look a little different.
- You're starting fresh, rebranding or launching something new.
- You want to hand a designer, printer or your AI a guide and get on-brand results.
- You want to look established, not homemade.
What changes for you
What you get from Brand Development
Recognizable everywhere
One consistent look across your site, social, print and email.
Clear direction
A brand guide that tells anyone exactly how to use your logo, colors, fonts and voice.
Faster everyday design
Templates loaded with your brand, so new posts and flyers take minutes.
Built on strategy
Your brand starts with who you serve and how you want them to feel.
What's included
Exactly what you get
Discovery
A brand questionnaire and a 45-minute call about your mission, audience, competitors and personality.
Brand direction
A summary of who it's for, how it should feel and your 3 to 5 brand words, approved first.
Custom logo
Everything in Custom Logo Design: mood board, 3 concepts, revisions and a full logo set.
Color palette
2 to 4 main colors and 2 neutrals, with codes for web and print, checked for readability.
Typography
A heading font and a body font, free for web use, with sizes for each.
Brand guide
Logo do's and don'ts, colors, fonts, photo style and voice, with sample phrases.
Brand kit and templates
Loaded into Canva or Adobe Express, plus 3 starter templates: social post, Google post and flyer.
How it works
- 1
Get started
Send me a note or add it to your estimate. You'll get a quick proposal and invoice.
- 2
Discovery
Questionnaire and a 45-minute call, then you approve the brand direction.
- 3
Design
Logo concepts, palette and fonts, refined with your feedback.
- 4
Hand off
Your brand guide, logo files, brand kit and templates, in about 3 to 4 weeks.
Good to know
- Once paid, your logo, guide and every file are yours.
- Included in the Brand + Program Site package.
- Want help keeping it consistent? The Brand Kit Care and Brand Studio plans make on-brand graphics every month.
Questions, answered
How long does it take?
About 3 to 4 weeks, depending on how quickly you review each step.
What's the difference from Custom Logo Design?
Custom Logo Design is the logo and its files. Brand Development adds strategy, colors, fonts, a brand guide, a brand kit and templates.
Can my AI use my brand guide?
Yes. A clear brand guide helps any designer, printer or AI tool make on-brand work for you.
Do I need a new website too?
No, but if you want one, the Brand + Program Site package designs both together and saves $1,000.
Build a brand people remember
Strategy, logo, colors, fonts, a brand guide and templates, in about 3 to 4 weeks.