One-time branding project
A logo that's actually yours
Your logo shows up on everything: your website, your cards, your signs and every post. A Custom Logo Design gives you an original logo made for your business, with every version and file you'll ever need, so it looks right everywhere.
Custom Logo Design
$450
One-time project. Klarna, Afterpay and PayPal Pay Later available.
- Intake questionnaire
- Mood board
- 3 original concepts
- 2 rounds of revisions
- Full logo set
- Every format
Questions first? Book a free call
This is for you if...
- Your logo was made in a hurry, or by a free online tool.
- Your logo looks blurry or doesn't work in some places, like on a dark background or as a small icon.
- You're starting a new business and want to look professional from day one.
- You want files you can hand to any printer or designer.
What changes for you
What you get from Custom Logo Design
Original and yours
A logo designed for your business, not a template, and yours to own once paid.
Works everywhere
Versions for light and dark backgrounds, small icons, wide banners and signs.
Every file you need
PNG, SVG and PDF, plus sizes for your social profiles and your website tab.
Confident choices
A mood board and 3 concepts, each with a reason, so you can choose with confidence.
What's included
Exactly what you get
Intake questionnaire
Your business, your audience, the feel you want and logos you love or don't.
Mood board
A visual direction you approve before any design starts.
3 original concepts
Each presented with a short reason it fits your business.
2 rounds of revisions
Refine the concept you choose until it's right.
Full logo set
Full color, one color, white, icon only, plus horizontal and stacked versions where they fit.
Every format
PNG with a transparent background, SVG, PDF, a social profile image and a favicon.
Tested at every size
Checked as a tiny icon, on a phone and on a sign, in color and in black and white.
How-to-use sheet
A one-page guide to using your logo, delivered in a shared folder.
How it works
- 1
Get started
Send me a note or add it to your estimate. You'll get a quick proposal and invoice.
- 2
Tell me about you
Fill out a short questionnaire, then approve the mood board.
- 3
Choose and refine
Pick from 3 concepts and refine it over 2 rounds.
- 4
Get your files
Your full logo set, every format and a how-to sheet, in about 2 weeks.
Good to know
- Once paid, your logo and every file are yours.
- Extra revisions beyond 2 rounds are $125 an hour, only with your OK.
- Need colors, fonts and a brand guide too? Brand Development includes this logo and the rest of your brand.
Questions, answered
How long does it take?
About 2 weeks, depending on how quickly you review each step.
Do I own the logo?
Yes. Once it's paid for, it's yours, in every format.
What if I don't like any of the concepts?
That's what the mood board step prevents. We agree on the direction before I design anything.
Can I get a brand guide too?
Brand Development includes the logo plus your colors, fonts and a full brand guide.
Look professional everywhere you show up
An original logo and every file you'll need, in about 2 weeks.